編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-806-105 | Google Inc. | Herman, Kerry ;Eisenmann, Thomas ;Eisenmann, Thomas | Competitive strategy | Management( 000348001 ) |
2 | 9-803-069 | Four Seasons Goes to Paris: | Hallowell, Roger;Knoop, Carin-Isabel;Bowen, David | Service management | Management( 000348001 ) |
3 | 9-198-009 | Bausch & Lomb, Inc.: Pressure to Perform | Simons, Robert;Sapir, Alex C.;Reinbergs, Indra | Other | Management( 000348001 ) |
4 | 9-498-054 | Rob Parson at Morgan Stanley (A) | Burton, M. Diane | Other | Management( 000348001 ) |
5 | 9-703-503 | Kodak (A) | Gavetti, Giovanni;Henderson, Rebecca M.;Giorgi, Simona | Other | Management( 000348001 ) |
6 | 9-703-516 | Ice-Fili | Rukstad, Michael G.;Mattu, Sasha;Petinova, Asya | Other | Management( 000348001 ) |
7 | 9-706-447 | Cola Wars Continue: Coke and Pepsi in 2006 | Yoffie, David B.;Slind, Michael | Other | Management( 000348001 ) |
8 | 9-794-078 | PepsiCo''s Restaurants | Montgomery, Cynthia A.;Magnani, Dianna | Other | Management( 000348001 ) |
9 | 9-796-058 | Pharmaceutical Industry in the 1990s | McGahan, Anita M.;Keller, Greg;McGuire, John F. | Other | Management( 000348001 ) |
10 | 9-906-414 | IKEA''s Global Sourcing Challenge: Indian Rugs and Child Labor (A) | Bartlett, Christopher A.;Dessain, Vincent;Sjoman, Anders | Other | Management( 000348001 ) |